The challenge
The existing WordPress site suffered from slow load times, outdated templates, poor Core Web Vitals, and declining organic visibility across key service pages.
The solution
We implemented a modern WordPress architecture with a custom theme, optimized asset delivery, reduced plugin bloat, and rebuilt information architecture for SEO scalability. We also enhanced schema markup and internal linking.
The results
- 2.1s average page load time (from 6.8s)
- +96% increase in organic traffic
- +61% increase in lead form submissions
- Improved Core Web Vitals across 90% of pages